Since the first cases of COVID-19 emerged more than a year ago, the yacht industry has been turned on its head. Countless yachting businesses have had to adapt how they operate in order to stay afloat, and this was particularly evident in the way that companies altered and promoted their products and services, aspiring to match the ever-changing mood of the current market.
We are pleased to share our latest research piece on the best practices for digital marketing in the yachting sector and how you can efficiently include them in your sales and marketing strategy.
In this white paper, we analyse how luxury yachting brands can leverage the power of digital marketing to get closer to their UHNW target audience. Providing you with actionable strategies for multiple marketing channels.
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